Posts Published by Kyle Guilfoyle

A breakthrough model

Hey, Kyle here.

Every 2 weeks I share the best of what I’ve learned growing small local businesses and restaurants.

In today’s edition, I’m going to cover:

⚙️ A new training model any local business can adopt

🎯 2022 goals, habits, and themes

❤️ A few of my favourite recent discoveries

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Fish At Your Feet

You don’t need to cast a long line.

There’s a bounty sitting there — Right at your feet.

Think big, long-term. Think tiny, right now.

Thinking tiny leads to actions you’ll actually take.

No overwhelm.

And many tiny actions become big results, over time.

What’s the smallest bit of value you can give to…

  • Contacts in your phone…
  • Businesses on your street..
  • Media in your town…
  • Clients from years ago…
  • Friends in your community…
  • Schools in your neighbourhood…

And how can you continuously add value to them (and never stop)?

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“Enthusiastic Amateur”

In Show Your Work, Austin Kleon suggests adopting the spirit of an “Enthusiastic Amateur.”

This was a healthy concept for me because I became a “Stuffy Professional” early on as a music student.

The “Stuffy Professional” is bloated with ego — only on some grand stage can their art be experienced.

The Enthusiastic Amateur, on the other hand:

  • Openly shares what they’re working on — more than willing to give anyone a ‘look under the hood’
  • Is so excited, they don’t care what people think
  • Can’t help but share what they learn, as they learn it
  • Is energized more by process, than product

When I was in music school, I spent SO MUCH TIME in practice rooms, coachings, rehearsals, masterclasses, and lessons. Not once did I share any of that process.

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Good Model. Bad Model.

The business model is either a growth propeller, or a growth anchor.

When powered by a good model, you can ask, “What will I produce today?” and know that whatever it is, you’ll build efficiently. Everything you produce stacks and adds value to the model.

With a bad model, what you produce is fragmented. One thing doesn’t necessarily serve another. It makes your activity inefficient.

(This is compounded when you have multiple businesses.)

A good model is usually a ‘complete solution’ to a problem.

A bad model is a partial solution. Partial solutions require far more marketing and selling. Complete solutions are ‘no brainers’ — simply ‘getting attention’ will result in eventual sales.

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